WE’RE NOT SAYING GOODBYE.

California has been home since 2013. Now, Paris is calling.

novathebrand was built on timeless style, thoughtful design, and helping women feel confident and beautiful.

As we begin a new chapter, we’re celebrating with our Moving to Paris Sale — a chance to shop the styles you love before we turn the page.

You’ve been part of our story. Now be part of what’s next.

10% EXTRA ON 2 ITEMS
15% EXTRA ON 3 ITEMS
20% EXTRA ON 4+ ITEMS

*Discounts are applied automatically at checkout & items can be combined from different collections.

Sale
Mina | Everyday Comfort Dress
Mina | Everyday Comfort Dress
$160.00 $59.95
Sale
Kanna | Everyday Comfort Dress
Kanna | Everyday Comfort Dress
$160.00 $59.95
Sale
Kelly | Everyday Comfort Dress
Kelly | Everyday Comfort Dress
$160.00 $69.95
Sale
Zoey | Everyday Comfort Dress
Zoey | Everyday Comfort Dress
$160.00 $69.95
Sale
Amara | Everyday Comfort Dress
Amara | Everyday Comfort Dress
$160.00 $69.95
Sale
Sara | Everyday Comfort Dress
Sara | Everyday Comfort Dress
$160.00 $59.95

PARIS IS CALLING — UP TO 60% OFF SITEWIDE. SHOP YOUR FAVORITE LOOKS NOW BEFORE THEY’RE GONE!

Sale
Abella | Everyday Comfort Dress
Abella | Everyday Comfort Dress
$160.00 $64.95
Sale
Amanda | Everyday Comfort Dress
Amanda | Everyday Comfort Dress
$160.00 $69.95
Sale
Eva | Everyday Comfort Dress
Eva | Everyday Comfort Dress
$160.00 $69.95
Sale
Kyra | Everyday Comfort Dress
Kyra | Everyday Comfort Dress
$160.00 $74.95
Sale
Esra | Everyday Comfort Dress
Esra | Everyday Comfort Dress
$160.00 $74.95
Sale
Lenalie | Everyday Comfort Dress
Lenalie | Everyday Comfort Dress
$160.00 $79.95
Sale
Reven | Everyday Comfort Dress
Reven | Everyday Comfort Dress
$160.00 $69.95
Sale
Diva | Everyday Comfort Dress
Diva | Everyday Comfort Dress
$160.00 $79.95
Sale
Deborah | Everyday Comfort Dress
Deborah | Everyday Comfort Dress
$160.00 $74.95
Marit | Everyday Comfort Dress
Marit | Everyday Comfort Dress
$79.95
Sale
Nina | Everyday Comfort Dress
Nina | Everyday Comfort Dress
$160.00 $79.95
Sale
Tina | Everyday Comfort Dress
Tina | Everyday Comfort Dress
$160.00 $79.95
Sale
Dora | Everyday Comfort Dress
Dora | Everyday Comfort Dress
$160.00 $79.95
Sale
Judith | Vintage Floral Maxi Dress
Judith | Vintage Floral Maxi Dress
$140.00 $59.95